2019 Fast Company Innovation Festival at NeueHouse
In partnership with Fast Company for their annual #FCFestival, NeueHouse Madison Square hosted a week long program of dinners, conversations and activations to celebrate innovation week with members and community industry leaders.
The week culminated with an official program of Fast Company Innovation Festival’s Fast Track series for a conversation on The Need to Breakthrough: Design, Experience & Human Connection. The conversation featured a panel of leadership-prolific NeueHouse Members to indulge their expertise in the need for multi-faceted spaces and experiences in today’s media rich landscape, and the importance of a united creative community.
Participants included NeueHouse Members Joanna Coles, former Chief Content Officer for Hearst; Jack Bedwani, Founding Partner at the projects* agency; and Markus Schreyer, SVP of the Americas, Design Hotels.
On the topic of creating truly innovative brand experiences, Jack states:
““We’re creating these echo chambers. Everyone is saying the same shit.” – Jack Bedwani ”
The need to break through the noise in today’s creative landscape has left many consumers feeling empty. As culture experts, our members have made it their job to monitor cultural movements and trends to better understand the people shaping them.